This back-to-school season promises to be very special for entrepreneurs. Between the risk of reconfinement if the 4 th wave is more than expected, or the emergence of new challenges, opportunities that present themselves, it is clear that they will have much to do if they want not miss the train to success. Focus on certain issues and problems that will have the attention of managers. 

Teleworking: a future sustainability? 

The risk of a new confinement remains unlikely but a desire to generalize teleworking can see the light of day. Teleworking weighs on companies which have had to readjust at lightning speed since March 2019. While many have taken the turn and comply with health rules, it is clear that there are many employees who wish to continue this method of work. Between those who no longer want to come to the offices, those who wish to come only occasionally and those who wish to return to the old fashion, a real challenge exists for managers, particularly in terms of management. Generalized teleworking has undermined everything related to team building and some managers encounter difficulties in creating a team spirit remotely or in ensuring that employees are motivated. A major project naturally awaits companies in this field.

New technologies to be increasingly integrated

This is not new, but today new technologies are everywhere. Whether we are talking about communication, the product or service sold or even the internal functioning, there are only a few areas of the company that have not been affected by new working methods, particularly related to the use internet. Automation challenges are present everywhere today, as is the fact of working on a significant presence on the internet where the rules of the game have greatly evolved. Taking social networks into accountin particular as well as SEO and SEA has today become a problem for companies looking to stand out. There is no doubt that they will continue to shake up customer relations and that a need for an increased presence on the web will probably be felt.

Events that will start again. 

If 50 million French people should be vaccinated by the end of August, it is especially the event part that should see the light of day again. Most business gift companies are currently drowning in orders and replenishment difficulties should soon become a reality, especially for those who do not anticipate placing an order but above all realizing that delivery times are no longer. those of the past. Everything related to freight is now delayed and it’s a safe bet that sectors such as business gifts are experiencing shortages on certain raw materials that are no longer shipped. Good anticipation for the start of the school year should make it possible to overcome this difficulty even if certain products are no longer available at all.

The resumption of activity and an accelerated pace

If companies have to prepare for one thing, it is the resumption of normal activity. Even though the end of June has started to look like the years before COVID for some businesses, others are just beginning to feel the effects of a health crisis that will go away. The teams must therefore be prepared for a recovery which could be done in force at the beginning of September or even at the beginning of October. It will therefore be necessary to anticipate requests so as not to end up underwater or submerge. Entrepreneurs will therefore have to manage teams well, especially for those who had not yet returned to the company physically.…

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The economy at the service of all, profitability for social or environmental purposes, participatory management, a limited profit aspect… a sweet dream or the emergence of a new form of entrepreneurship?

The social entrepreneurship appeared in the 1990s and tends to develop around concrete action in many areas. By virtue of their ambitions, social entrepreneurs are moving towards sectors in which their actions can help to fill a lack or an inadequacy of the traditional offer. They are therefore often found in food, education, health or the environment. Here are a few examples of these French start-ups not quite like the others who use sometimes new levers.

The development of short agricultural circuits: The hive that says yes!

Created in 2011 by Guihem Cheron, this start-up has 726 points of sale which provide links between small producers and responsible consumers. The latter will find there fresh products from short circuits. For Guilhem Cheron, it is a question of correctly remunerating producers to enable them to make a living from their activity. For 2015, La Ruche qui dit oui had an ambition of 80 million euros in sales, nearly 10 times the figure achieved two years earlier.

Energy savings: Qivivo

Adrien Suire and his smart and connected thermostat aim to lower your heating bills by 20%! The device modulates the temperature of the home according to the habits of its occupants and the weather outside. The creator of the Start-up Qivivo, the bearer of this project, announces savings of € 200 per household. An engineering idea as we like them!

Fight against exclusion: Acta Vista

A professional topographer surveyor, Arnaud Castagnède tackles the issue of qualifying the most excluded. Her baby, Acta Vista, after forging public-private partnerships and forging links with other social entrepreneurs, offers employee status to people in situations of exclusion with the aim of making them integrate a qualifying course within work sites. heritage restoration.

Scientific disciplines accessible to all: Interdisciplinary Research Center (CRI)

Science subjects are the most problematic for children from the poorest backgrounds. François Taddei, polytechnician and engineer of bridges, water and forests, wants to boost scientific education and make it more accessible. It aims to create an online platform (Wiser-U) to allow all students of the world to benefit from this new educational model which is intended to be participatory and interdisciplinary.

Acting on CO2: Pure Project

Tristan Leconte, a graduate of HEC, has used his know-how to provide solutions to companies to “decarbonize” their activities or offset them or even achieve the Zero Carbon Objective (OZC). Pur Projet relies on the preservation of forests or their rehabilitation to capture the excessive CO2 emissions of a lifestyle described as predatory. To date, nearly 4 million trees have been planted and 210 million others have been preserved.

Social entrepreneurship brings a new dimension to business creation. For social entrepreneurs, it is no longer a question of changing the world to impose a new economic model but of making the world a better place.

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